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Author Archives: Candace Glover

convention, tradeshow, seminar, las vegas, video production, photography, Nada show, Firehouse expo, White Label world expo, videography, nevada, convention season, expo, showfloor, education, branding, champs trade show, red valley media group

It’s Convention Season! Show the World What You’re Made Of!

It’s 2020 convention season! No doubt you’re excited to showcase all that your brand has to bring to the table. Red Valley Media Group provides a wide array of videography & photography services to small businesses & corporations. Let us help you show the WORLD what you can do!

With our high-caliber conference, seminar, tradeshow & informational videography services, we offer exceptional quality for all venues, conference types & styles with a touch unique to every client.

Over the past decade, we have assisted thousands of corporate and conference clients with superior video production content. No challenge is too small or big for us. Ultimately our goal is to assist our clients in telling their story so that they strategically place their company in the marketplace with high-quality & attractive content, represents your brand or business in the best way possible.

 

ELEVATE YOUR BRAND

 

Whatever your media needs may be, we would enjoy the opportunity to utilize our insight to elevate your brand with exciting and engaging content.

Have an upcomming corporate convention even that needs high caliber video coverage content? Let Us assist you in reaching big audiences!

Magic Fashion show, CES, Fashion, Fashion show, runway, technology, Video, Production, fashion film, live production, Red Valley Media Group, Artistic, Artistic Fashion film, artistic fashion video, Las Vegas, Karma & luck, Thematic, Cinematic, commercial, brand video, showcase, documentary, product placement, look book, behind the scenes, behind the brand, lifestyle video

The Top 2 Ways to Make a Game-Changing Artistic Fashion Video

The Top 2 Ways to Make a Game-Changing Artistic Fashion Video

01/31/2020: It is now 2020, and it is well known now how an artistic fashion video campaign can be a game-changer for a fashion brand. At Red Valley Media Group, we understand this fact and use, not only our expertise, but our high-caliber skills to assist our clients in achieving their video production goals.

So you know the direction you want to go with your project, but not quite sure how to go about it. At Red Valley Media Group, we sit down and consult with you to discuss your vision and the best way to execute it. There are two main categories that artistic fashion videos fall into; Commercial & Cinematic videos and Thematic Showcase videos. Let’s take a closer look at these.

Commercial & Cinematic

These particular fashion videos tend to be favored the most by major brands. The reasoning is due to the production not featuring a hard sell of the product line. Instead, the story tends to be inspirational, moving, and creative. They involve music, choreography, and unique motion graphics. These video styles tend to allow for brands to relay a brief message authentic to their brand that’s entertaining & engaging.

Thematic Showcases

Transparency and empathy are huge in these types of fashion videos and tend to be the other favored style. These films allow for brands to showcase who they are behind the scenes, a more intimate setting that connects with their audience on a more personal level. The tone doesn’t need to be stern either, but can also have a humorous mockumentary feel, or a mashup of different themes that complement the brand. One thing is for sure; thematic showcases are honest, fun, and lighthearted in a humanizing way that relates what matters most to a brand — all in a sleek and comfortable package.

Whether you’re doing a live runway show or a fashion documentary, the video and photo production crew at Red Valley Media Group are knowledgable and prepared to take your project on. If you would like more information, please do not hesitate to reach out to us. Our CEO & Director, Doug Farra, and his team are ready to take your call!

Are you interested in creating your own artistic fashion video? Let us help you make bold content that reaches big audiences!

Beyond the Screen: CES2020 Day Four

CES 2020 Day 4 with
Living in Digital Times

01/10/2020: The end of CES 2020 is at hand, and video production crew at The Red Valley Media Group takes a step back to review all that was covered, gather equipment & finalize all of the content in  post-production. The show may be almost over, but there is still work to be done!

With the summit events for Living in Digital Times concluded at the previous day, the video production crew at Red Valley Media Group took the day to gather equipment and focus solely on post-production. Well underway and ready to conclude, the final day of CES2020, was still full of vibrant attendees and exhibitors, all exploring the variety of technology exhibits brought together by Living in Digital Times.

Here is a recap of all that was covered by the video production crew at Red Valley Media Group.

Day 1: Red Valley Media Group’s video production crew had the honor of capturing the Digital Health Summit, Digital Health LIVE, & The Digital Money Forum experiences of day one. All of which were covered by the various Camera Operators & 3-man Photographer team simultaniously.

Day 2: Held no pause to a great amount of events surrounding tech and electronics. In particular, the Wearable Tech Summit, The High-Tech Retailing conference, and Day Two of Digital Health Live & The Digital Health Summit. Spanned out between three locations, The VenetianThe Sands Convention Center and The Las Vegas Convention Center. All of which was covered by The Red Valley Media Group Production Crew.

Day 3: As a close to the CES 2020 festivities drew near, Living in Digital Times held the Digital Health Live session interviews, The Kids & Family Tech Summit, and The KAPi Awards in the Lando rooms of the Ventitan Hotel & Casino. Meanwhile, the Baby Tech, FitnesTech, & BeautyTech exhibits were covered on the show room floor of  The Sands Convention Center with no challenge to the Red Valley Media Group Production crew.

While focusing solely on video post-production on day four, it was an honor to document parts of this year’s largest & most influential #technology event! Providing our client with high caliber video production content and work, was our light of the event. Consisting of some 16 crew members, 7 camera operators, 4 photographers, 3 production assistants, 2 editors. All of which were lead & coordinated by the President & CEO of Red Valley Media Group, Doug Farra.

We can’t wait till next year’s exciting projects for Living in Digital Times! If you’d like to take a closer look at all that was produced, feel free to visit Living in Digital Times Youtube channel or our dedicated Playlist on the Red Valley Media Group Youtube Channel.

Have an upcomming corporate convention even that needs high caliber video coverage content? Let Us assist you in reaching big audiences!

CES 2020, Consumer Electronics Show, Red Valley Media Group, RVMG, Video Production

Beyond the Screen: CES2020 Day Three

CES 2020 Day 3 with
Living in Digital Times

01/09/2020: At the half-way mark through the CES 2020 scuttle, The Red Valley Media Group video production continues to document the LIVE & summit events for their client Living in Digital Times. Below is a recap of the day’s events and a behind the scenes lookat the crew in action.

Day Three of CES2020, held no pause to a great number of events surrounding tech and electronics. Red Valley Media Group continued to roll with tide, and assist in creating and capturing captivating content of the day’s proceedings. As Living in Digital Times designated day 3 as the closing day to all of their various conferences, sessions, and events, Red Valley Media Group was designated to cover five oput of the seven to be held. Day Three of Digital Health Live, The Kids & Family Tech Summit, and The KAPi Awards were held in the Lando rooms of the Venetian Hotel & Casino, while Baby Tech, FitnesTech, & BeautyTech, were covered on the showroom floor of  The Sands Convention Center.

At Digital Health Live, innovators such as HairMAX, the leading at-home hair laser treatment producers, & Baby Brezza, the number one brand producer of baby appliances were interviewed. While upstairs at the Kids & Family Tech Summit, speakers covered the new role 5G will play in family life, as well as topics like the Furure of AR/VR childrens gaming.

Later on in the day, the much anticipated KAPi awards took place. There creative innovators in children’s media and technology compete in a variety of categories like “Best Overall Technology Toy” & “Best use of Emerging Technology”. The 2020 Winners and honorable mentions were announced and covered via video by a two-man production branch of the Red Valley Media Group video production crew.

On the showroom floor, three diverse exhibits in BabyTech, FitnessTech, and BeautyTech were chronicled. Though common in the subject, that being technology and electronics, our team dispersed amongst the various exhibits capturing what’s to soon reach the consumer market.

Our entire production crew was dedicated to getting all tasks at hand covered and well documented for our client’s closing of events. By this point in the schedule we had already uploaded the completed content for CES2020 Day one and Two. We pride ourselves on prompt delivery and high caliber content, so this venture, as an elite production team was nothing short of exigent, yet greatly edifying.

We have so much more to share as we wrap all of the projects for Living in Digital Times! Looking forward to presenting it to you here on our behind the scenes blog series! Stay tuned!

Have an upcoming corporate convention even that needs high caliber video coverage content? Let Us assist you in reaching big audiences!

Beyond the Screen: CES2020 Day Two

CES 2020 Day 2 with
Living in Digital Times

01/08/2020: CES 2020 is well underway, and  Red Valley Media Group was ready to go! The production crew started bright and early setting up the LIVE coverage for Living in Digital Times. Here is a summary of the days events!

At the start of Day 2, the Red Valley Media Group Production crew was all ready to go. CES (The Consumer Electronics Show) tends to peak in its attendance on Day two, but that did not bar us from getting things done. On today’s roster of events, Living in Digital Times held the Wearable Tech Summit, The High-Tech Retailing conference, and Day Two of Digital Health Live & The Digital Health Summit. Since the events were spread out between three locations, The Venetian, The Sands Convention Center and The Las Vegas Convention Center, the Video Production crew was broken into teams to allow full coverage.

Industry professionals such as Sean Slovenski, Senior Vice President, President Health & Wellness Walmart & award winning journalist, Katie Couric  the future of health and wellness at Day two of the Digital Health Summit in the Venetian meeting rooms. Our two man crew, consisting of a professional photographer & a camera operator chronicled the activities of the day.

Nextdoor, at Wearable Tech Summit, our second two-man crew, documented industry physicians and professionals discussing the power of wearables in the fashion industry, environmental clothing, and even the fashion and functionality of wearable technology.

On the Digital Health Live Stage our third production crew, consisting of two camera operators and a quality control assistant worked together to confirm guests being interviewed and capturing them discussing their various upcoming projects and products. Meanwhile, at the Las Vegas Convention Center, the crew lead Doug Farra accompanied by the Lead Photographer & Social Media Specialist attended the stand-alone High-Tech Retailing Exhibition to capture solo promotional materials and images.

Though spanned across 4 separate locations, The Red Valley Media Group Production crew was capable of compiling not only quality video content, but coordinate well a polished post-production process that allowed for rapid upload to our client’s social media platforms. With day two succesfully completed, we’re eagerly anticipating the CES 2020 finale!

Have an upcoming corporate convention even that needs high caliber video coverage content? Let Us assist you in reaching big audiences!